Géraldine Lissalde-Bonnet, GS1 Vice-President Healthcare, Fight The Fakes Alliance member, has been featured in The Medicine Maker online magazine with an opinion piece on the collective approach to fighting falsified medicine. In the article – Why Only a Collective Approach Can Beat Fake Medicine – Géraldine discussed how substandard and falsified medicine affects patients around the world and that in order to tackle this issue, collective action is needed.
Géraldine elaborates on successful seizures of fake medicine undertaken by Interpol member states from every continent, underscoring the global nature of the fake medicine problem. The negative impact of fake medicine is felt by both patients and manufacturers of genuine medicines alike: thousands of deaths, growing antimicrobial resistance, and billions of dollars lost due to the presence of counterfeit medicine in the market. The author further explores the vulnerabilities of medical supply chains and calls players at every level to ensure safe medicine by using GS1 global standards for identification and traceability of fake medicine.