The Internet provides an anonymous platform to sell fake medicines to the public, representing a new and challenging trend in the fight against this criminal activity. It is estimated that 97% of online drug seller websites are operating in violation of applicable laws. With 30,000 fake sites targeting the European population on any given day, this demonstrates the extent of this public health issue.
Alliance for Safe Internet Pharmacy in the EU (ASOP EU) is a multi-stakeholder coalition with the specific objective of making the internet a safe place to buy medicines (where it is allowed within the EU). It believes that by taking concerted voluntary actions, a safer environment for patients who choose to buy their medicines online can be created. ASOP EU comprises a growing number of members and observers including representatives from consumer, healthcare and patient groups, shippers, branded and generic pharmaceutical manufacturers, pharmacy stakeholders, wholesalers and traders, advertising networks, internet advertising and search companies, internet domain name registrars and registries, payment processors, law enforcement and regulatory bodies.
We would urge your organisation to join this important patient safety initiative.